Sign up for the FoodShift newsletter

Volunteer Opportunity: Social Media Volunteer

Day to Day Responsibilities: 

  • Use Buffer to manage content flow and scheduled release. 
  • Post or schedule 1-2 posts to Facebook every week day, and have at least 1 post scheduled to drop over the weekend. 
  • Post or schedule 1-3 Tweets every week day, and have at least 1 Tweet scheduled to drop over each day of the weekend. 
  • Post or schedule 1 post to Instagram every week day, and have at least 1 post scheduled to drop over the weekend. 
  • Track metrics for Facebook, Twitter, and Instagram and provide FS team with a weekly update on how our pages are doing, what seems to be working, and suggestions going forward
    • Likes/favorites
    • Number of comments
    • Retweets/shares
    • Engagement rate (tracked on platforms – this is how many people actually click/like/share)
    • Peak hours for posting
    • Number of followers
  • Work with Audrey to develop our social media strategy and add to the Social Media Manual
    • Audrey will outline sections for the volunteer to fill in
  • Engage with followers on Facebook
    • Reply to messages
    • Reply to comments and mentions
  • Engage with new followers on Twitter – Tweet directly at them, thank them for following us, invite them to sign up for our newsletter 


Ongoing Projects: 

  • Create a list of top Food Shift related organizations that we can go to on Twitter or Facebook to repost content or tag in posts
  • Track our top followers on Twitter and Facebook (profiles with over 10k followers) and strategize how to engage them
    • Investigate other social media pages so see examples of how to engage followers
    • Investigate and attend any instructional webinars on best practices around follower engagement 
    • Consolidate previous lists of top followers as necessary
    • Create tracking sheet and share with Audrey
  • Build Twitter influencers list
  • Identify and attend social media webinars to get ideas for how to optimize our social media engagement
    • Take notes during webinar
    • Work with Audrey to incorporate lessons into the social media guide 


Additional Notes on Content Responsibilities: 

  • Promote our newsletter regularly during the week
  • Promote our blog posts when they are live on our site, and re-post them a few months later (ICYMI, Throwback Thursday?) 
  • Promote upcoming events and other organization needs 



  • Familiarity with social media platforms: Facebook, Twitter, LinkedIn, Instagram
  • Interest in sustainability and food recovery issues is a plus!



  • There is about 8-10 hours/week of work which can be done remotely or at our office, which is located at 677 West Ranger Avenue, Alameda.
  • Working with Food Shift is an opportunity to grow, be creative, wear many hats, and be a part of a fun team working to end food waste and break cycles of social inequality. We hope you’ll join us! 
  • To apply, please share the following: your resume, a brief statement about why you’d like to work with Food Shift, where you heard about this opportunity, and your time availability. Email with the subject line “Social Media Volunteer.

Stay current with Food Shift. Sign up to receive our monthly newsletter for updates, events, and news.

Posted in Blog, Job Opportunities

Leave a Reply

Your email address will not be published. Required fields are marked *


A Note from Food Shift on COVID-19

An update on Food Shift's response to COVID-19: for the people, by the people, and with the people.